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Domestic Sales (The BUD Fund)
What is the BUD Fund ?
“Dedicated Fund on Branding, Upgrading and Domestic Sales” (the BUD Fund) aims to
provide funding support to assist Hong Kong enterprises in exploring and developing the
Mainland China market and he ASEAN markets through developing brands, upgrading and
restructuring operations and promoting domestic sales in the Mainland.
What is the funding amount?
Funding will be provided on a matching basis, the Government will cover a maximum of 50% of
the total approved project cost and the enterprise has to contribute no less than 50% of the
total approved project cost.
The cumulative funding ceiling per enterprise under the “Mainland Programme” is
HK$1,000,000 while the cumulative funding ceiling per enterprise under the “ASEAN
Programme” is HK$1,000,000. (Including audit fee).
Which countries are included?
Countries Included
Mainland, Macau, Brunei, Cambodia, Indonesia, Laos, Malaysia,
Myanmar,Philippines, Singapore, Thailand and Vietnam, Australia,
Chile, Iceland, Liechtenstein, Norway, Switzerland, Georgia and
New Zealand
Japan and Korea
Phase 1 (Included)
Phase 2
(2022 Season One)
Austria, Belgium-Luxembourg Economic Union, Denmark, Finland,
France, Germany, Italy, Mexico, the Netherlands, Sweden and the
United Kingdom
Phase 3
(2022 Season Two)
Kuwait and United Arab Emirates
Application Timeline
Submit the
Application
Receive
Offer Letter
Submit
Required documents
Panel Confirmation
Initial
Granted Funding
Final
Granted Funding
1 Month
3 Month
Experienced and Professional Team
We create stories that give
meaning to your brand. We
revamp your brand to create new ways to market your brand to discover endless opportunities.
01
Branding and
Marketing Strategies
We provide comprehensive
analysis of financial status and develop various financial planning plans.
02
MPF and
Financial Planning
From design to execution, we
help your brand to develop a
new and unique image.
03
Brand Image
Design
Creating content that is specific for your business so social media users can find your content engaging and relatable.
04
Content Marketing
From design to execution, we help developing new product and
manage OEM, ODM, OBM.
05
Product Design
and manufacture
We provide one-stop service for exhibition planning. We have participated in over 400 exhibiton in Hk, Mainland and Overseas.
06
Exhibition Experience
BUD Funding
Q And A
Funded Project
New Department Set Up
(400K Max)
New HK/ Local Employee
(1000K Max)
Machine and Equipment
(1400K Max)
Online Promotion
(1000K Max)
Website Set Up/ Revamp
(100K Max)
Apps Development
(1000K Max)
Online Shop
Product Design and Manufactures
Exhibition
Product Mock Up
(600K Max)
Testing/Certification/
Patent/Trademark
(400K Max)
Others
Digital Marketing
Plan For China Market
01 Applying for a mainland approved TikTok Ad account
02 TikTok account opening
03 Account Settings
04 Video production
05 TikTok marketing and ad management
06 Data Analysis
TikTok
$30,000UP
Includes the following:
$5,000UP
Includes the following:
01 Applying for a mainland
approved WeChat Page
02 Account Settings and
Management
03 Content Writing and Marketing
04 Graphic Design for Moments
Data Analysis
05 WeChat pay set up
06 WeChat store set up
07 App and WeChat website
development
Baidu
$20,000UP
Includes the following:
01 Open an account for Baidu
Ads
02 Account Settings and
Management
03 Content Writing and
Marketing
04 Data Analysis
05 A minimum of 20-30 keywords
06 Keyword Optimisation
Contact Us
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